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K-Swiss

K-Swiss - "The Board" Member (Sneaker Designer, Brand Ambassador, & More)

Heritage American tennis brand K-Swiss partnered with renowned DJ, producer, and entrepreneur Diplo to launch ‘The Board’, a game-changing program built to inspire, and to be led by, the next generation of young entrepreneurs.

Out of thousands of submissions from over 117 countries, K-Swiss chose me as one out of hundred young creatives from around the world to assist in the rebranding project. Along the way being lead by some of the industry best including, 10.Deep founder Scott Sasso, founders of RUNA Tyler Gage and Dan MacCombie, Jeff Staple, stylist Rachel Wang, social media mogul The Fat Jew, and entrepreneur Sharmadean Reid.

My task include everything from footwear design, marketing, branding, lookbook concept development, and business of the popular 1966 brand. I later assisted in the launch in the "Monochrome Pack".